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Criterion
Paper matrix with seven SCAMPER rows, operator prompts and variations for a course portal.
Innovation
SCAMPER
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Paper illustration of the Morphological Analysis working structure.
Innovation
Morphological Analysis
Paper illustration of Rolestorming with its method-specific working model.
Innovation
Rolestorming
Purposedifferent
For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows.Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately.When a search for ideas stalls, switching roles helps people step outside their own perspective and activate new logics of action. The method reduces habit because contributions arise from a different stance. This brings unfamiliar, often fitting solution approaches into play.
Complexitydifferent
LowHighMediumLow
Timedifferent
30-60 minMehrere Wochen1-3 h30-60 min
Participantsdifferent
2-102-6 researchers plus sample2-83-12
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
SCAMPER Idea List, Concept Shortlist, Variation NotesDesired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesMorphological Box, Concept Combinations, Idea ShortlistRollenkarten, Ideenpool pro Rolle, Konsolidierte Shortlist
Tagsno overlap
BrainstormingIdeationCreativityReframingInnovation
OutcomesInnovationResearchQuantitative
IdeationInnovationCreativity
BrainstormingIdeationCreativity
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