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| Criterion |  Innovation SCAMPER |  Facilitation Fishbowl Discussion |  Innovation Brainstorming |  Innovation Morphological Analysis |
|---|---|---|---|---|
Purposedifferent | For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows. | When a controversial topic needs depth and discipline at the same time, Fishbowl Discussion makes the structure of the conversation transparent. The format keeps the core small enough for real dialogue and open enough for controlled turnover. | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. | For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately. |
Complexitydifferent | Low | Medium | Low | Medium |
Timedifferent | 30-60 min | 45-90 min | 30-60 min | 1-3 h |
Participantsdifferent | 2-10 | 8-80 | 4-12 | 2-8 |
Formatdifferent | Workshop | Workshop | Workshop | Workshop + async |
Outputdifferent | SCAMPER Idea List, Concept Shortlist, Variation Notes | Discussion Insights, Observed Tensions, Follow-up Questions | Idea pool, Theme clusters, Shortlist | Morphological Box, Concept Combinations, Idea Shortlist |
Tagsno overlap | BrainstormingIdeationCreativityReframingInnovation | FacilitationDialogueLarge group | BrainstormingIdeationCreativityWorkshopDivergence | IdeationInnovationCreativity |