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Criterion
Rich Picture workspace showing the question, observations, and next decision.
Systems Thinking
Rich Picture
Paper matrix with seven SCAMPER rows, operator prompts and variations for a course portal.
Innovation
SCAMPER
How Might We
Innovation
How Might We
A paper-based illustration representing Brainstorming with its core stages and visible working result.
Innovation
Brainstorming
Purposedifferent
A Rich Picture brings an unclear situation onto a shared drawing. It captures actors, tensions, information flows, and blind spots before the team jumps to solutions too early.For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows.With a stuck problem carrying many implicit assumptions, the method translates observations into open, workable questions. It sharpens the problem frame without pre-thinking the solution, turning frustration or fuzziness into a search space with clear direction.When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development.
Complexitysame
LowLowLowLow
Timedifferent
30-90 min30-60 min30–45 min30-60 min
Participantsdifferent
2-102-101-104-12
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop
Outputdifferent
Rich Picture, Problem Framing NotesSCAMPER Idea List, Concept Shortlist, Variation NotesHMW Questions, Challenge Framing, Idea PromptsIdea pool, Theme clusters, Shortlist
Tagsno overlap
Systems thinkingSoft systemsFramingVisualization
BrainstormingIdeationCreativityReframingInnovation
FramingOpportunityIdeationQuestions
BrainstormingIdeationCreativityWorkshopDivergence
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