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Criterion
Paper illustration for Reverse Brainstorming
Innovation
Reverse Brainstorming
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Paper matrix with seven SCAMPER rows, operator prompts and variations for a course portal.
Innovation
SCAMPER
Paper illustration of the Lotus Blossom working structure.
Innovation
Lotus Blossom
Purposedifferent
For persistent errors or blockages, the method shifts the view to the opposite of the desired effect. It exposes the mechanics of failure and makes hidden causes easier to grasp. This makes improvement more concrete and the problem clearer.Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows.When a central question feels too large, the method breaks it into neighboring topic fields with their own depth of ideation. It holds structure and openness at the same time, so adjacent perspectives don't get lost. This grows an idea space out of a core problem.
Complexitydifferent
LowHighLowLow
Timedifferent
30-60 minMehrere Wochen30-60 min45-90 min
Participantsdifferent
3-122-6 researchers plus sample2-103-10
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop
Outputdifferent
Reverse Ideas, Risk Themes, Solution IdeasDesired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesSCAMPER Idea List, Concept Shortlist, Variation NotesLotus Diagram, Idea Themes, Shortlist
Tagsno overlap
BrainstormingIdeationCreativityRisk
OutcomesInnovationResearchQuantitative
BrainstormingIdeationCreativityReframingInnovation
BrainstormingIdeationCreativityDivergenceWorkshop
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