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| Criterion | ![]() Business Strategy Porter Five Forces | ![]() Business Strategy Ansoff Matrix | ![]() Engineering Goal Question Metric | ![]() Facilitation Alignment Mapping |
|---|---|---|---|---|
Purposedifferent | Porter Five Forces analyzes the forces that shape competitive pressure and profitability in a market. The view of market structure goes beyond individual competitors and reveals systemic pressure points. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | Helps clarify technical problems, hypotheses, and next steps in concrete terms. It breaks a technical problem into testable parts. The result is captured as a GQM table and metric briefs. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. |
Complexitydifferent | Medium | Low | Medium | Medium |
Timedifferent | 1-3 h | 45-90 min | 90-180 min | 1-2 h |
Participantsdifferent | 2-8 | 2-8 | 3-6 | 4-12 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | Five Forces Analysis, Competitive Risks, Strategic Options | Ansoff Matrix, Growth Options, Risk Notes | GQM Table, Metric Profiles | Alignment Map, Open Issues, Decision Questions |
Tagsno overlap | StrategyCompetitionMarket | GrowthStrategyMarketPortfolio | MetricsMeasurementEngineeringAlignment | AlignmentStakeholdersStrategyFacilitation |



