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| Criterion |  Business Strategy PESTLE Analysis |  Engineering Goal Question Metric |  Product Strategy Counter Metrics |  Product Strategy KPI Tree |
|---|---|---|---|---|
Purposedifferent | PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends. | Helps clarify technical problems, hypotheses, and next steps in concrete terms. It breaks a technical problem into testable parts. The result is captured as a GQM table and metric briefs. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. | When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | 1-3 h | 90-180 min | 30-60 min | 90-180 min initial, dann laufend |
Participantsdifferent | 2-10 | 3-6 | 2-6 | 3-8 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | PESTLE Map, External Risks, Strategic Questions | GQM Table, Metric Profiles | Counter Metric List, Guardrail Definitions | KPI Tree, Owner List |
Tagsno overlap | StrategyMarketAnalysis | MetricsMeasurementEngineeringAlignment | MetricsMeasurementStrategyExperiments | MetricsStrategyAlignmentMeasurement |