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Criterion
Paper illustration of a six-field PESTLE grid
Business Strategy
PESTLE Analysis
Paper illustration of a decision table with criteria rows, weighted ratings, and a narrowly leading alternative.
Decision Making
Decision Matrix
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration for Trade-off Analysis.
Decision Making
Trade-off Analysis
Purposedifferent
PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends.When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.With limited resources, quality, speed, cost, and risk almost always compete with each other. Trade-off Analysis makes these tensions explicit and prevents decisions from producing hidden side effects.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
1-3 h45-90 min45-90 min45-120 min
Participantsdifferent
2-102-82-82-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
PESTLE Map, External Risks, Strategic QuestionsDecision Matrix, Scoring Rationale, Selected OptionAnsoff Matrix, Growth Options, Risk NotesTrade-off Matrix, Criteria List, Decision Rationale, Accepted Downsides
Tagsno overlap
StrategyMarketAnalysis
DecisionCriteriaScoringTradeoffs
GrowthStrategyMarketPortfolio
TradeoffsDecisionCriteriaOptions
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