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| Criterion |  Operations PDCA Cycle |  Product Strategy Impact Mapping |  Product Discovery Outcome-Driven Innovation |  Product Strategy Counter Metrics |
|---|---|---|---|---|
Purposedifferent | For an improvement that still has to prove itself in everyday work, the method runs it through small learning loops. It connects planning, checking, and standardization into a repeatable learning mode. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. |
Complexitydifferent | Low | Medium | High | Low |
Timedifferent | 1 h bis mehrere Wochen | 45-90 min | Mehrere Wochen | 30-60 min |
Participantsdifferent | 1-8 | 3-8 | 2-6 researchers plus sample | 2-6 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | PDCA Log, Experiment Plan, Learning Outcome, Standard Change | Impact Map, Outcome Hypotheses, Delivery Options | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Counter Metric List, Guardrail Definitions |
Tagsno overlap | Continuous improvementLeanExperiments | OutcomesStrategyBehaviorPlanning | OutcomesInnovationResearchQuantitative | MetricsMeasurementStrategyExperiments |