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| Criterion |  Product Strategy OKRs |  Product Strategy KPI Tree |  Business Strategy Strategy Map |  Product Strategy Counter Metrics |
|---|---|---|---|---|
Purposedifferent | When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review. | When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list. | A Strategy Map translates strategy into a few connected objectives across perspectives such as finance, customers, processes, and learning. This makes visible which capabilities and activities are meant to drive which results. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | 1-2 h Setup | 90-180 min initial, dann laufend | 2-4 h workshop plus review | 30-60 min |
Participantsdifferent | 2-20 | 3-8 | 4-10 | 2-6 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | OKR set, Measurement plan, Review cadence | KPI Tree, Owner List | Strategy Map, Objective Set, Cause-Effect Hypotheses | Counter Metric List, Guardrail Definitions |
Tagsno overlap | GoalsAlignmentOutcomesMeasurement | MetricsStrategyAlignmentMeasurement | AlignmentExecutionGoalsCausality | MetricsMeasurementStrategyExperiments |