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| Criterion |  Product Discovery Outcome-Driven Innovation |  UX Research Surveys |  Innovation TRIZ |  Innovation Morphological Analysis |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. | For technical contradictions or trade-offs, the method looks for solutions that resolve opposing requirements at the same time. It translates limits into an explicit picture of conflict that becomes workable. This produces not just compromises but more elegant principles. | For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately. |
Complexitydifferent | High | Medium | High | Medium |
Timedifferent | Mehrere Wochen | 3-14 Tage | 1-4 h | 1-3 h |
Participantsdifferent | 2-6 researchers plus sample | 50+ | 2-8 | 2-8 |
Formatdifferent | Workshop + async | Async | Workshop + async | Workshop + async |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Survey Results, Charts, Segment Insights | Contradiction Statement, Inventive Principles, Solution Concepts | Morphological Box, Concept Combinations, Idea Shortlist |
Tagsno overlap | OutcomesInnovationResearchQuantitative | QuantitativeResearchValidation | InnovationProblem solvingContradictionsCreativity | IdeationInnovationCreativity |