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Criterion
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Paper matrix with seven SCAMPER rows, operator prompts and variations for a course portal.
Innovation
SCAMPER
Paper illustration of an eight-panel idea sheet with varied sketches beside a timer set to eight minutes.
Innovation
Crazy 8s
Paper illustration of the Lotus Blossom working structure.
Innovation
Lotus Blossom
Purposedifferent
Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows.With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development.When a central question feels too large, the method breaks it into neighboring topic fields with their own depth of ideation. It holds structure and openness at the same time, so adjacent perspectives don't get lost. This grows an idea space out of a core problem.
Complexitydifferent
HighLowLowLow
Timedifferent
Mehrere Wochen30-60 min8-15 min45-90 min
Participantsdifferent
2-6 researchers plus sample2-101-103-10
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesSCAMPER Idea List, Concept Shortlist, Variation NotesSketch Set, Idea Shortlist, Direction OptionsLotus Diagram, Idea Themes, Shortlist
Tagsno overlap
OutcomesInnovationResearchQuantitative
BrainstormingIdeationCreativityReframingInnovation
BrainstormingSketchingSpeedDivergenceDesign sprint
BrainstormingIdeationCreativityDivergenceWorkshop
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