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Criterion
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration of Request for Comments (RFC) with its method-specific working model.
Architecture
Request for Comments
Paper illustration of Decision Rights Mapping with its method-specific working model.
Decision Making
Decision Rights Mapping
Purposedifferent
Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.An RFC clarifies architecture context, options, and consequences. It structures technical context, alternatives, tradeoffs, open questions, and review feedback, and captures the result as an RFC document, reviewer comments, and a decision rationale.In organizations with many stakeholders, it often blurs who actually decides and who is merely consulted. It separates options, evaluation criteria, and open risks. The result is captured as a Decision Rights matrix and an agreement.
Complexitydifferent
HighHighMediumMedium
Timedifferent
Mehrere Wochen1 Tag bis mehrere Wochen1-3 Wochen vom Draft bis zur Entscheidung90-180 min
Participantsdifferent
2-6 researchers plus sample4-103-20 Reviewer4-12
Formatdifferent
Workshop + asyncWorkshopAsyncWorkshop
Outputdifferent
Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesProblem Statement, Prototype, Test LearningsRFC document, Reviewer comments, Decision rationale, Follow-up ADR or ticketsDecision Rights Matrix, Agreement
Tagsno overlap
OutcomesInnovationResearchQuantitative
InnovationPrototypeResearch
ArchitectureDecisionAsyncGovernance
DecisionGovernanceAlignmentResponsibility
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