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| Criterion |  Product Discovery Outcome-Driven Innovation |  UX Research Card Sorting |  UX Research First-click Testing |  Innovation Design Sprint |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations. | When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together. | When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess. |
Complexitydifferent | High | Low | Low | High |
Timedifferent | Mehrere Wochen | 20-45 min | 1-2 Tage | 4-5 Tage |
Participantsdifferent | 2-6 researchers plus sample | Based on research question | 10-30 | 5-8 |
Formatdifferent | Workshop + async | Workshop + async | Async | Workshop |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Content groups, Label set, IA hypotheses | Click Heatmap, Success Rate, Design Recommendations | Prototype, Test Findings, Decision Rationale |
Tagsno overlap | OutcomesInnovationResearchQuantitative | Information architectureNavigationStructure | UXNavigationFindabilityValidation | Design sprintPrototypeValidationInnovation |