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| Criterion |  Product Discovery Outcome-Driven Innovation |  Facilitation Alignment Mapping |  Product Strategy Counter Metrics |  Product Strategy OKRs |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. | When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review. |
Complexitydifferent | High | Medium | Low | Medium |
Timedifferent | Mehrere Wochen | 1-2 h | 30-60 min | 1-2 h Setup |
Participantsdifferent | 2-6 researchers plus sample | 4-12 | 2-6 | 2-20 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Alignment Map, Open Issues, Decision Questions | Counter Metric List, Guardrail Definitions | OKR set, Measurement plan, Review cadence |
Tagsno overlap | OutcomesInnovationResearchQuantitative | AlignmentStakeholdersStrategyFacilitation | MetricsMeasurementStrategyExperiments | GoalsAlignmentOutcomesMeasurement |