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Criterion
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Paper illustration of Hypothesis Prioritization Canvas with a method-specific labelled workspace.
Product Discovery
Hypothesis Prioritization Canvas
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Purposedifferent
When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible.When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog.For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
1-2 h60-90 min1-2 h Setup, laufend20-35 min
Participantsdifferent
3-83-82-81-5
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
North Star metric, Input metric tree, Measurement cadencePrioritization Canvas, Hypothesis BacklogAARRR funnel, Metric baseline, Experiment backlogTest Card with a pre-set threshold
Tagsno overlap
GrowthMetricsAlignmentRetention
ExperimentsPrioritizationDiscoveryHypothesis
GrowthMetricsExperiments
ExperimentsValidationDiscoveryHypothesis
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