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| Criterion |  Growth North Star Metric |  Decision Making Assumption Surfacing |  Product Strategy Counter Metrics |  Product Strategy DIBB |
|---|---|---|---|---|
Purposedifferent | When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. |
Complexitydifferent | Medium | Low | Low | Low |
Timedifferent | 1-2 h | 45-90 min | 30-60 min | 1-2 h |
Participantsdifferent | 3-8 | 2-8 | 2-6 | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | North Star metric, Input metric tree, Measurement cadence | Assumption List, Critical Assumptions, Learning Plan | Counter Metric List, Guardrail Definitions | DIBB document, Belief list, Bet list, Learning report |
Tagsno overlap | GrowthMetricsAlignmentRetention | AssumptionsRiskDecisionDiscovery | MetricsMeasurementStrategyExperiments | StrategyDecisionAssumptionsHypothesis |