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| Criterion |  Innovation Morphological Analysis |  Innovation SCAMPER |  Innovation Reverse Brainstorming |  Innovation Round Robin Brainstorming |
|---|---|---|---|---|
Purposedifferent | For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately. | For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows. | For persistent errors or blockages, the method shifts the view to the opposite of the desired effect. It exposes the mechanics of failure and makes hidden causes easier to grasp. This makes improvement more concrete and the problem clearer. | With unevenly distributed speaking time, the method brings every person into the contribution one after another. It prevents early voices from setting the direction while still producing a shared idea space. This makes participation plannable and the team's diversity visible. |
Complexitydifferent | Medium | Low | Low | Low |
Timedifferent | 1-3 h | 30-60 min | 30-60 min | 20-45 min |
Participantsdifferent | 2-8 | 2-10 | 3-12 | 4-10 |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop |
Outputdifferent | Morphological Box, Concept Combinations, Idea Shortlist | SCAMPER Idea List, Concept Shortlist, Variation Notes | Reverse Ideas, Risk Themes, Solution Ideas | Idea List, Cluster, Shortlist |
Tags2 shared | IdeationInnovationCreativity | BrainstormingIdeationCreativityReframingInnovation | BrainstormingIdeationCreativityRisk | BrainstormingIdeationFacilitationInclusionCreativity |