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| Criterion |  Product Discovery Jobs to Be Done |  Facilitation 1-2-4-All |  Innovation Brainstorming |  Innovation Round Robin Brainstorming |
|---|---|---|---|---|
Purposedifferent | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | When many people in a group too rarely get to speak, 1-2-4-All distributes thinking time more fairly. The format builds participation step by step and makes quiet or still-unformed thoughts usable faster. | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. | With unevenly distributed speaking time, the method brings every person into the contribution one after another. It prevents early voices from setting the direction while still producing a shared idea space. This makes participation plannable and the team's diversity visible. |
Complexitydifferent | Medium | Low | Low | Low |
Timedifferent | 1-3 Wochen | 10-20 min | 30-60 min | 20-45 min |
Participantsdifferent | 5-12 Interviews | 4-100+ | 4-12 | 4-10 |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop |
Outputdifferent | Job Stories, Outcome Statements, Opportunity List | Idea List, Shared Insights, Emergent Themes | Idea pool, Theme clusters, Shortlist | Idea List, Cluster, Shortlist |
Tagsno overlap | CustomerOutcomesNeeds | FacilitationInclusionIdeation | BrainstormingIdeationCreativityWorkshopDivergence | BrainstormingIdeationFacilitationInclusionCreativity |