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| Criterion |  Product Strategy Impact Mapping |  Product Strategy Counter Metrics |  Growth Hooked Model |  Growth Pirate Metrics AARRR |
|---|---|---|---|---|
Purposedifferent | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks. |
Complexitydifferent | Medium | Low | Medium | Medium |
Timedifferent | 45-90 min | 30-60 min | Multiple workshops over several weeks | 1-2 h Setup, laufend |
Participantsdifferent | 3-8 | 2-6 | 2-8 | 2-8 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Impact Map, Outcome Hypotheses, Delivery Options | Counter Metric List, Guardrail Definitions | Hooked loop, Trigger map, Reward design, Ethics check | AARRR funnel, Metric baseline, Experiment backlog |
Tagsno overlap | OutcomesStrategyBehaviorPlanning | MetricsMeasurementStrategyExperiments | GrowthBehaviorRetention | GrowthMetricsExperiments |