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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible.
Complexitydifferent
MediumLowLowMedium
Timedifferent
Multiple workshops over several weeks30-60 min1-5 Tage1-2 h
Participantsdifferent
2-82-6Nutzertraffic3-8
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkCounter Metric List, Guardrail DefinitionsInterest Metrics, Conversion Signal, Learning NoteNorth Star metric, Input metric tree, Measurement cadence
Tagsno overlap
GrowthBehaviorRetention
MetricsMeasurementStrategyExperiments
ValidationExperimentsDemandGrowth
GrowthMetricsAlignmentRetention
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