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| Criterion |  Growth Hooked Model |  Business Strategy Balanced Scorecard |  Growth Pirate Metrics AARRR |  Business Strategy Ansoff Matrix |
|---|---|---|---|---|
Purposedifferent | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures. | For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. |
Complexitydifferent | Medium | High | Medium | Low |
Timedifferent | Multiple workshops over several weeks | Halber Tag bis mehrere Wochen | 1-2 h Setup, laufend | 45-90 min |
Participantsdifferent | 2-8 | 4-12 | 2-8 | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Hooked loop, Trigger map, Reward design, Ethics check | Balanced Scorecard, Strategic Measures, Initiative Map | AARRR funnel, Metric baseline, Experiment backlog | Ansoff Matrix, Growth Options, Risk Notes |
Tagsno overlap | GrowthBehaviorRetention | StrategyMetricsExecution | GrowthMetricsExperiments | GrowthStrategyMarketPortfolio |