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Criterion
Paper illustration of HEART Framework with its method-specific working model.
UX Research
HEART Framework
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
Paper scorecard with four perspectives, connected objective cards and columns for measures, targets and initiatives.
Business Strategy
Balanced Scorecard
Purposedifferent
Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures.
Complexitydifferent
MediumLowMediumHigh
Timedifferent
120 min initial, dann laufend30-60 min1-2 h Setup, laufendHalber Tag bis mehrere Wochen
Participantsdifferent
3-62-62-84-12
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
HEART-GSM Table, DashboardCounter Metric List, Guardrail DefinitionsAARRR funnel, Metric baseline, Experiment backlogBalanced Scorecard, Strategic Measures, Initiative Map
Tags1 shared
MetricsUX researchMeasurementSatisfaction
MetricsMeasurementStrategyExperiments
GrowthMetricsExperiments
StrategyMetricsExecution
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