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Criterion
Paper illustration for Golden Circle
Growth
Golden Circle
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration for 3-Circle Venn Diagram
Facilitation
3-Circle Venn Diagram
Paper illustration of Stakeholder Salience Model with its method-specific working model.
Facilitation
Stakeholder Salience Model
Purposedifferent
In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When three perspectives matter at the same time, a Three-Circle Venn Diagram shows the overlaps and remainders precisely. It makes visible where shared effect arises and where only a partial perspective applies.When stakeholders appear to matter very differently, the Stakeholder Salience Model rates their actual priority through power, legitimacy, and urgency. It turns individual contributions into a visible selection. The result is captured as a Salience diagram and a class-based strategy.
Complexitydifferent
LowMediumLowMedium
Timedifferent
30-60 min1-2 h15-45 min60-90 min
Participantsdifferent
1-84-122-83-6
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop
Outputdifferent
Why Statement, Messaging Notes, Positioning DraftAlignment Map, Open Issues, Decision QuestionsVenn Diagram, Overlap Notes, DifferentiatorsSalience Diagram, Strategy per Class
Tagsno overlap
MarketingPositioningCommunication
AlignmentStakeholdersStrategyFacilitation
ComparisonFacilitationAlignment
StakeholdersFacilitationAlignmentGovernance
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