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| Criterion |  Engineering Goal Question Metric |  Product Strategy ICE Scoring |  Product Strategy KPI Tree |  Business Strategy Ansoff Matrix |
|---|---|---|---|---|
Purposedifferent | Helps clarify technical problems, hypotheses, and next steps in concrete terms. It breaks a technical problem into testable parts. The result is captured as a GQM table and metric briefs. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 90-180 min | 30-60 min | 90-180 min initial, dann laufend | 45-90 min |
Participantsdifferent | 3-6 | 2-8 | 3-8 | 2-8 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | GQM Table, Metric Profiles | ICE Table, Top Idea List | KPI Tree, Owner List | Ansoff Matrix, Growth Options, Risk Notes |
Tagsno overlap | MetricsMeasurementEngineeringAlignment | PrioritizationScoringGrowthDecision | MetricsStrategyAlignmentMeasurement | GrowthStrategyMarketPortfolio |