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| Criterion |  Growth Funnel Analysis |  Growth Hooked Model |  Product Strategy Counter Metrics |  Growth North Star Metric |
|---|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. | When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | 1-3 h | Multiple workshops over several weeks | 30-60 min | 1-2 h |
Participantsdifferent | 1-5 | 2-8 | 2-6 | 3-8 |
Formatdifferent | Async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | Hooked loop, Trigger map, Reward design, Ethics check | Counter Metric List, Guardrail Definitions | North Star metric, Input metric tree, Measurement cadence |
Tagsno overlap | AnalyticsConversionGrowth | GrowthBehaviorRetention | MetricsMeasurementStrategyExperiments | GrowthMetricsAlignmentRetention |