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Criterion
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration for Flywheel.
Growth
Flywheel
Causal Loop Diagram workspace showing the question, observations, and next decision.
Systems Thinking
Causal Loop Diagram
Stock and Flow Diagram method illustration showing its working structure
Systems Thinking
Stock and Flow Diagram
Purposedifferent
When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.A Causal Loop Diagram makes feedback, reinforcement, and balance in a system legible. It uncovers side effects and self-reinforcement that stay hidden in linear explanations.A Stock and Flow Diagram shows how stocks, inflows, and outflows shape a system over time. It is especially suited when growth, delays, or capacity limits determine the dynamics.
Complexitydifferent
MediumMediumMediumHigh
Timedifferent
1-3 h60-120 min1-3 h2-6 h
Participantsdifferent
1-53-82-81-6
Formatdifferent
AsyncWorkshopWorkshopWorkshop + async
Outputdifferent
Funnel report, Drop-off analysis, Optimization hypothesesFlywheel Map, Friction Points, Growth Levers, Experiment BacklogCausal Loop Diagram, Feedback Notes, Leverage PointsStock and Flow Model, Dynamics Notes, Simulation Hypotheses
Tagsno overlap
AnalyticsConversionGrowth
GrowthRetentionConversion
FeedbackSystems thinkingCausalityDynamics
DynamicsSimulationFeedbackSystems thinking
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