methodatlas
Compare

View methods side by side.

Choose up to four methods. Add them using the search and share the comparison by copying its link.

Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
60-120 min30-60 minMultiple workshops over several weeks1-2 h
Participantsdifferent
3-82-62-83-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogCounter Metric List, Guardrail DefinitionsHooked loop, Trigger map, Reward design, Ethics checkNorth Star metric, Input metric tree, Measurement cadence
Tagsno overlap
GrowthRetentionConversion
MetricsMeasurementStrategyExperiments
GrowthBehaviorRetention
GrowthMetricsAlignmentRetention
Add more methods