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Criterion
Paper illustration of Five-Minute VC Check with its method-specific working model.
Business Strategy
5-Minuten VC-Check
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Purposedifferent
The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list.When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.
Complexitydifferent
LowMediumHighLow
Timedifferent
5-15 min1-2 TageMehrere Wochen20-45 min
Participantsdifferent
1-5Based on research question2-6 researchers plus sampleBased on research question
Formatdifferent
Workshop + asyncAsyncWorkshop + asyncWorkshop + async
Outputdifferent
VC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation stepFindability Metrics, Path Analysis, Revised IADesired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesContent groups, Label set, IA hypotheses
Tagsno overlap
StartupValidationCompetition
Information architectureNavigationFindability
OutcomesInnovationResearchQuantitative
Information architectureNavigationStructure
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