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| Criterion | ![]() UX Research Empathy Mapping | ![]() Facilitation Decision Jam | ![]() Decision Making Decision Matrix | ![]() UX Research Affinity Diagramming |
|---|---|---|---|---|
Purposedifferent | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. | When a decision is stuck, Decision Jam loosens the knot through structured separation of problem, idea, and selection. The format creates movement without jumping prematurely at the first seemingly elegant answer. | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. |
Complexitydifferent | Low | Low | Medium | Low |
Timedifferent | 30–60 min | 60-90 min | 45-90 min | 45–90 min |
Participantsdifferent | 4-8 | 4-10 | 2-8 | 3-10 |
Formatdifferent | Workshop | Workshop | Workshop + async | Workshop |
Outputdifferent | Empathy Map, Assumptions List, Research Gaps | Problem Cluster, Prioritized Challenge, Experiment | Decision Matrix, Scoring Rationale, Selected Option | Theme clusters, Insight statements, Opportunity areas |
Tagsno overlap | SynthesisQualitativeWorkshop | FacilitationDecisionProblem solvingWorkshop | DecisionCriteriaScoringTradeoffs | SynthesisQualitativeRoot cause |



