View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  UX Research Empathy Mapping |  UX Research Affinity Diagramming |  Decision Making Decision Matrix |  Facilitation Decision Jam |
|---|---|---|---|---|
Purposedifferent | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. | When a decision is stuck, Decision Jam loosens the knot through structured separation of problem, idea, and selection. The format creates movement without jumping prematurely at the first seemingly elegant answer. |
Complexitydifferent | Low | Low | Medium | Low |
Timedifferent | 30–60 min | 45–90 min | 45-90 min | 60-90 min |
Participantsdifferent | 4-8 | 3-10 | 2-8 | 4-10 |
Formatdifferent | Workshop | Workshop | Workshop + async | Workshop |
Outputdifferent | Empathy Map, Assumptions List, Research Gaps | Theme clusters, Insight statements, Opportunity areas | Decision Matrix, Scoring Rationale, Selected Option | Problem Cluster, Prioritized Challenge, Experiment |
Tagsno overlap | SynthesisQualitativeWorkshop | SynthesisQualitativeRoot cause | DecisionCriteriaScoringTradeoffs | FacilitationDecisionProblem solvingWorkshop |