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| Criterion |  Innovation Double Diamond |  Product Strategy OKRs |  Product Discovery Outcome-Driven Innovation |  Product Strategy KPI Tree |
|---|---|---|---|---|
Purposedifferent | For complex problems with a fuzzy situation, the method cleanly separates search space and decision. It first creates breadth in understanding and then focus in elaboration. This brings open questions, problem definition, and solution path into a traceable movement. | When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review. | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list. |
Complexitydifferent | Medium | Medium | High | Medium |
Timedifferent | Wochen bis Monate | 1-2 h Setup | Mehrere Wochen | 90-180 min initial, dann laufend |
Participantsdifferent | 3-12 | 2-20 | 2-6 researchers plus sample | 3-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Problem Statement, Solution Options, Prototypes, Deliverables per Phase | OKR set, Measurement plan, Review cadence | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | KPI Tree, Owner List |
Tagsno overlap | ProcessDivergenceInnovation | GoalsAlignmentOutcomesMeasurement | OutcomesInnovationResearchQuantitative | MetricsStrategyAlignmentMeasurement |