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| Criterion |  Product Strategy DIBB |  UX Research Affinity Diagramming |  Facilitation Alignment Mapping |  Facilitation 3-Circle Venn Diagram |
|---|---|---|---|---|
Purposedifferent | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. | When three perspectives matter at the same time, a Three-Circle Venn Diagram shows the overlaps and remainders precisely. It makes visible where shared effect arises and where only a partial perspective applies. |
Complexitydifferent | Low | Low | Medium | Low |
Timedifferent | 1-2 h | 45–90 min | 1-2 h | 15-45 min |
Participantsdifferent | 2-8 | 3-10 | 4-12 | 2-8 |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop + async |
Outputdifferent | DIBB document, Belief list, Bet list, Learning report | Theme clusters, Insight statements, Opportunity areas | Alignment Map, Open Issues, Decision Questions | Venn Diagram, Overlap Notes, Differentiators |
Tagsno overlap | StrategyDecisionAssumptionsHypothesis | SynthesisQualitativeRoot cause | AlignmentStakeholdersStrategyFacilitation | ComparisonFacilitationAlignment |