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Criterion
Paper illustration for Diary Study.
UX Research
Diary Study
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Surveys method illustration showing its working structure
UX Research
Surveys
Purposedifferent
When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.
Complexitydifferent
MediumHighLowMedium
Timedifferent
1-4 WochenMehrere Wochen20-45 min3-14 Tage
Participantsdifferent
5-202-6 researchers plus sampleBased on research question50+
Formatdifferent
AsyncWorkshop + asyncWorkshop + asyncAsync
Outputdifferent
Diary Entries, Longitudinal Patterns, Experience TimelineDesired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesContent groups, Label set, IA hypothesesSurvey Results, Charts, Segment Insights
Tagsno overlap
UX researchTrackingBehavior
OutcomesInnovationResearchQuantitative
Information architectureNavigationStructure
QuantitativeResearchValidation
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