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Criterion
Paper illustration for Diary Study.
UX Research
Diary Study
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Purposedifferent
When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.
Complexitydifferent
MediumLowLowMedium
Timedifferent
1-4 Wochen30-60 min25-40 min90-180 min initial, dann laufend
Participantsdifferent
5-202-61-53-8
Formatdifferent
AsyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Diary Entries, Longitudinal Patterns, Experience TimelineCounter Metric List, Guardrail DefinitionsLearning Card with evidence and next actionKPI Tree, Owner List
Tagsno overlap
UX researchTrackingBehavior
MetricsMeasurementStrategyExperiments
ExperimentsValidationDiscoveryLearning
MetricsStrategyAlignmentMeasurement
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