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| Criterion |  UX Research Diary Study |  Business Strategy Ansoff Matrix |  Facilitation 3-Circle Venn Diagram |  Product Strategy Impact Mapping |
|---|---|---|---|---|
Purposedifferent | When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When three perspectives matter at the same time, a Three-Circle Venn Diagram shows the overlaps and remainders precisely. It makes visible where shared effect arises and where only a partial perspective applies. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. |
Complexitydifferent | Medium | Low | Low | Medium |
Timedifferent | 1-4 Wochen | 45-90 min | 15-45 min | 45-90 min |
Participantsdifferent | 5-20 | 2-8 | 2-8 | 3-8 |
Formatdifferent | Async | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Diary Entries, Longitudinal Patterns, Experience Timeline | Ansoff Matrix, Growth Options, Risk Notes | Venn Diagram, Overlap Notes, Differentiators | Impact Map, Outcome Hypotheses, Delivery Options |
Tagsno overlap | UX researchTrackingBehavior | GrowthStrategyMarketPortfolio | ComparisonFacilitationAlignment | OutcomesStrategyBehaviorPlanning |