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| Criterion |  Innovation Design Thinking |  Innovation Round Robin Brainstorming |  Innovation SCAMPER |  Innovation Morphological Analysis |
|---|---|---|---|---|
Purposedifferent | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | With unevenly distributed speaking time, the method brings every person into the contribution one after another. It prevents early voices from setting the direction while still producing a shared idea space. This makes participation plannable and the team's diversity visible. | For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows. | For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately. |
Complexitydifferent | High | Low | Low | Medium |
Timedifferent | 1 Tag bis mehrere Wochen | 20-45 min | 30-60 min | 1-3 h |
Participantsdifferent | 4-10 | 4-10 | 2-10 | 2-8 |
Formatdifferent | Workshop | Workshop | Workshop | Workshop + async |
Outputdifferent | Problem Statement, Prototype, Test Learnings | Idea List, Cluster, Shortlist | SCAMPER Idea List, Concept Shortlist, Variation Notes | Morphological Box, Concept Combinations, Idea Shortlist |
Tagsno overlap | InnovationPrototypeResearch | BrainstormingIdeationFacilitationInclusionCreativity | BrainstormingIdeationCreativityReframingInnovation | IdeationInnovationCreativity |