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| Criterion |  Decision Making Decision Matrix |  UX Research Empathy Mapping |  Decision Making Decision Framing Workshop |  UX Research Affinity Diagramming |
|---|---|---|---|---|
Purposedifferent | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. | When a decision is poorly framed, even good answers deliver little value. A Decision Framing Workshop sharpens the problem, goal, and boundaries before the actual weighing begins. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 45-90 min | 30–60 min | 60-120 min | 45–90 min |
Participantsdifferent | 2-8 | 4-8 | 4-10 | 3-10 |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop |
Outputdifferent | Decision Matrix, Scoring Rationale, Selected Option | Empathy Map, Assumptions List, Research Gaps | Decision Frame, Decision Question, Criteria List, Evidence Plan | Theme clusters, Insight statements, Opportunity areas |
Tagsno overlap | DecisionCriteriaScoringTradeoffs | SynthesisQualitativeWorkshop | Decision framingAlignmentCriteriaOptions | SynthesisQualitativeRoot cause |