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| Criterion | ![]() Decision Making Decision Matrix | ![]() Innovation Crazy 8s | ![]() Decision Making Trade-off Analysis | ![]() Innovation Brainstorming |
|---|---|---|---|---|
Purposedifferent | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. | With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development. | With limited resources, quality, speed, cost, and risk almost always compete with each other. Trade-off Analysis makes these tensions explicit and prevents decisions from producing hidden side effects. | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 45-90 min | 8-15 min | 45-120 min | 30-60 min |
Participantsdifferent | 2-8 | 1-10 | 2-8 | 4-12 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Decision Matrix, Scoring Rationale, Selected Option | Sketch Set, Idea Shortlist, Direction Options | Trade-off Matrix, Criteria List, Decision Rationale, Accepted Downsides | Idea pool, Theme clusters, Shortlist |
Tagsno overlap | DecisionCriteriaScoringTradeoffs | BrainstormingSketchingSpeedDivergenceDesign sprint | TradeoffsDecisionCriteriaOptions | BrainstormingIdeationCreativityWorkshopDivergence |



