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Selected:Customer Journey CanvasAffinity DiagrammingFailure Mode and Effects AnalysisFishbone Diagram
| Criterion | ![]() UX Design Customer Journey Canvas | ![]() UX Research Affinity Diagramming | ![]() Operations Failure Mode and Effects Analysis | ![]() Operations Fishbone Diagram |
|---|---|---|---|---|
Purposedifferent | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | For a process, product, or service with noticeable failure risks, the method assesses possible failure modes in advance. It directs attention to combinations of occurrence, effect, and detectability. | When a problem has several possible contributing factors, the method sorts causes by cause areas. It prevents an initial hunch from blocking the view of other plausible drivers. |
Complexitydifferent | Medium | Low | High | Low |
Timedifferent | 1-3 h | 45–90 min | 2-6 h | 30-60 min |
Participantsdifferent | 3-10 | 3-10 | 3-10 | 2-8 |
Formatsame | Workshop | Workshop | Workshop | Workshop |
Outputdifferent | Customer Journey Canvas, Pain Points, Experience Opportunities | Theme clusters, Insight statements, Opportunity areas | FMEA Table, Risk Priority, Mitigation Actions | Fishbone Diagram, Cause Categories, Investigation Backlog |
Tagsno overlap | JourneyCustomerService designCanvas | SynthesisQualitativeRoot cause | RiskQualityOperationsRoot cause | Root causeQualityOperations |



