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| Criterion |  UX Design Customer Journey Canvas |  UX Research Affinity Diagramming |  Operations 8D Problem Solving |  UX Research Customer Journey Mapping |
|---|---|---|---|---|
Purposedifferent | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | For an acute quality or delivery problem, the method structures immediate protection and root cause work together. It keeps the situation stable while the actual cause is investigated cleanly. | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. |
Complexitydifferent | Medium | Low | High | Medium |
Timedifferent | 1-3 h | 45–90 min | 1-6 Wochen | 2-4 h |
Participantsdifferent | 3-10 | 3-10 | 4-10 | 4-10 |
Formatdifferent | Workshop | Workshop | Workshop + async | Workshop |
Outputdifferent | Customer Journey Canvas, Pain Points, Experience Opportunities | Theme clusters, Insight statements, Opportunity areas | 8D Report, Containment Plan, Root Cause Evidence, Corrective Action Plan | Journey Map, Pain-point List, Opportunity Backlog |
Tagsno overlap | JourneyCustomerService designCanvas | SynthesisQualitativeRoot cause | QualityProblem solvingRoot cause | JourneyServiceService design |