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Criterion
Paper illustration for Contextual Inquiry.
UX Research
Contextual Inquiry
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
A paper-based illustration representing Bounded Context Canvas with its core stages and visible working result.
Domain Modeling
Bounded Context Canvas
Paper illustration of Porter’s five competitive forces
Business Strategy
Porter Five Forces
Purposedifferent
When work processes are known only from accounts and the real context stays hidden, Contextual Inquiry makes behavior at the workplace visible. Observation and follow-up questions together show how people actually work, get interrupted, and improvise.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.When a business context is still loosely outlined, it shapes language, responsibility, and integration space. It clarifies what belongs together and where a boundary needs to hold.Porter Five Forces analyzes the forces that shape competitive pressure and profitability in a market. The view of market structure goes beyond individual competitors and reveals systemic pressure points.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
1-3 Wochen45-90 min1-3 h1-3 h
Participantsdifferent
4-12 Beobachtungen2-83-82-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Field Notes, Workflow Insights, Pain PointsAnsoff Matrix, Growth Options, Risk NotesContext Canvas, Glossary, Integration NotesFive Forces Analysis, Competitive Risks, Strategic Options
Tagsno overlap
UX researchObservationContext
GrowthStrategyMarketPortfolio
Domain-Driven DesignBoundariesModeling
StrategyCompetitionMarket
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