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| Criterion |  Delivery Communication Plan |  Delivery Shape Up |  UX Research Empathy Mapping |  UX Research Affinity Diagramming |
|---|---|---|---|---|
Purposedifferent | When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost. | Shape Up helps clarify scope, sequence, and delivery flow. It makes work boundaries and decisions explicit and captures results as pitches, bet-table decisions, and hill charts. | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. |
Complexitydifferent | Low | Medium | Low | Low |
Timedifferent | 45-90 min | 6 Wochen Cycle + 2 Wochen Cool-Down | 30–60 min | 45–90 min |
Participantsdifferent | 2-6 | 2-4 pro Pitch | 4-8 | 3-10 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | Communication Plan, Channel Matrix, Message Cadence | Pitches, Bet-table decisions, Hill charts, Cooldown outcomes | Empathy Map, Assumptions List, Research Gaps | Theme clusters, Insight statements, Opportunity areas |
Tagsno overlap | CommunicationStakeholdersDeliveryPlanning | PlanningDeliveryAutonomy | SynthesisQualitativeWorkshop | SynthesisQualitativeRoot cause |