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Criterion
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Paper illustration of a scoring table with four factor columns, a calculator and three ordered initiative cards.
Product Strategy
RICE Scoring
First-click Testing method illustration showing its working structure
UX Research
First-click Testing
Paper illustration of a decision table with criteria rows, weighted ratings, and a narrowly leading alternative.
Decision Making
Decision Matrix
Purposedifferent
When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.When many initiatives compete for the same resources, it brings reach, impact, confidence, and effort into one shared ranking. It makes prioritization economically connectable.When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together.When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic.
Complexitydifferent
LowMediumLowMedium
Timedifferent
20-45 min60-90 min1-2 Tage45-90 min
Participantsdifferent
Based on research question2-1010-302-8
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Content groups, Label set, IA hypothesesRICE Scores, Ranked List, Assumption LogClick Heatmap, Success Rate, Design RecommendationsDecision Matrix, Scoring Rationale, Selected Option
Tagsno overlap
Information architectureNavigationStructure
PrioritizationScoringRoadmapTradeoffs
UXNavigationFindabilityValidation
DecisionCriteriaScoringTradeoffs
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