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| Criterion | ![]() UX Research Card Sorting | ![]() Product Strategy RICE Scoring | ![]() UX Research First-click Testing | ![]() Decision Making Decision Matrix |
|---|---|---|---|---|
Purposedifferent | When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations. | When many initiatives compete for the same resources, it brings reach, impact, confidence, and effort into one shared ranking. It makes prioritization economically connectable. | When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together. | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. |
Complexitydifferent | Low | Medium | Low | Medium |
Timedifferent | 20-45 min | 60-90 min | 1-2 Tage | 45-90 min |
Participantsdifferent | Based on research question | 2-10 | 10-30 | 2-8 |
Formatdifferent | Workshop + async | Workshop + async | Async | Workshop + async |
Outputdifferent | Content groups, Label set, IA hypotheses | RICE Scores, Ranked List, Assumption Log | Click Heatmap, Success Rate, Design Recommendations | Decision Matrix, Scoring Rationale, Selected Option |
Tagsno overlap | Information architectureNavigationStructure | PrioritizationScoringRoadmapTradeoffs | UXNavigationFindabilityValidation | DecisionCriteriaScoringTradeoffs |



