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Criterion
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Paper illustration of a scoring table with four factor columns, a calculator and three ordered initiative cards.
Product Strategy
RICE Scoring
Paper illustration for ABC Analysis
Operations
ABC Analysis
Paper illustration of a decision table with criteria rows, weighted ratings, and a narrowly leading alternative.
Decision Making
Decision Matrix
Purposedifferent
When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.When many initiatives compete for the same resources, it brings reach, impact, confidence, and effort into one shared ranking. It makes prioritization economically connectable.With many similar objects of differing economic significance, the method prioritizes effort by effect. It separates what needs regular steering from what rarely needs attention.When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic.
Complexitydifferent
LowMediumLowMedium
Timedifferent
20-45 min60-90 min30-60 min45-90 min
Participantsdifferent
Based on research question2-101-52-8
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Content groups, Label set, IA hypothesesRICE Scores, Ranked List, Assumption LogABC Classification, Focus Rules, Control ListDecision Matrix, Scoring Rationale, Selected Option
Tagsno overlap
Information architectureNavigationStructure
PrioritizationScoringRoadmapTradeoffs
PrioritizationOperationsPortfolio
DecisionCriteriaScoringTradeoffs
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