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Criterion
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Paper illustration for ABC Analysis
Operations
ABC Analysis
Paper illustration of a decision table with criteria rows, weighted ratings, and a narrowly leading alternative.
Decision Making
Decision Matrix
Paper illustration for Trade-off Analysis.
Decision Making
Trade-off Analysis
Purposedifferent
When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.With many similar objects of differing economic significance, the method prioritizes effort by effect. It separates what needs regular steering from what rarely needs attention.When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic.With limited resources, quality, speed, cost, and risk almost always compete with each other. Trade-off Analysis makes these tensions explicit and prevents decisions from producing hidden side effects.
Complexitydifferent
LowLowMediumMedium
Timedifferent
20-45 min30-60 min45-90 min45-120 min
Participantsdifferent
Based on research question1-52-82-8
Formatdifferent
Workshop + asyncAsyncWorkshop + asyncWorkshop + async
Outputdifferent
Content groups, Label set, IA hypothesesABC Classification, Focus Rules, Control ListDecision Matrix, Scoring Rationale, Selected OptionTrade-off Matrix, Criteria List, Decision Rationale, Accepted Downsides
Tagsno overlap
Information architectureNavigationStructure
PrioritizationOperationsPortfolio
DecisionCriteriaScoringTradeoffs
TradeoffsDecisionCriteriaOptions
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