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| Criterion |  Business Strategy Business Model Canvas |  Product Strategy KPI Tree |  Product Strategy OKRs |  Product Strategy SMART Goals |
|---|---|---|---|---|
Purposedifferent | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. | When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list. | When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review. | When goals are formulated too generally, it brings measurability, direction, and timing into shape. It prevents intentions from staying without clear verification. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | 1-2 h | 90-180 min initial, dann laufend | 1-2 h Setup | 15-30 min |
Participantsdifferent | 2-8 | 3-8 | 2-20 | 1-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Business Model Canvas, Assumption List, Business Hypotheses | KPI Tree, Owner List | OKR set, Measurement plan, Review cadence | SMART Goal, Measurement Note, Deadline |
Tagsno overlap | Business modelStrategyValueInnovation | MetricsStrategyAlignmentMeasurement | GoalsAlignmentOutcomesMeasurement | GoalsPlanningMeasurementAlignment |