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Criterion
Paper scorecard with four perspectives, connected objective cards and columns for measures, targets and initiatives.
Business Strategy
Balanced Scorecard
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Purposedifferent
Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.
Complexitydifferent
HighMediumLowMedium
Timedifferent
Halber Tag bis mehrere Wochen45-90 min30-60 min90-180 min initial, dann laufend
Participantsdifferent
4-123-82-63-8
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Balanced Scorecard, Strategic Measures, Initiative MapImpact Map, Outcome Hypotheses, Delivery OptionsCounter Metric List, Guardrail DefinitionsKPI Tree, Owner List
Tags1 shared
StrategyMetricsExecution
OutcomesStrategyBehaviorPlanning
MetricsMeasurementStrategyExperiments
MetricsStrategyAlignmentMeasurement
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