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| Criterion | ![]() Business Strategy Balanced Scorecard | ![]() UX Research HEART Framework | ![]() Product Discovery Outcome-Driven Innovation | ![]() Product Strategy Counter Metrics |
|---|---|---|---|---|
Purposedifferent | Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures. | Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard. | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. |
Complexitydifferent | High | Medium | High | Low |
Timedifferent | Halber Tag bis mehrere Wochen | 120 min initial, dann laufend | Mehrere Wochen | 30-60 min |
Participantsdifferent | 4-12 | 3-6 | 2-6 researchers plus sample | 2-6 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Balanced Scorecard, Strategic Measures, Initiative Map | HEART-GSM Table, Dashboard | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Counter Metric List, Guardrail Definitions |
Tagsno overlap | StrategyMetricsExecution | MetricsUX researchMeasurementSatisfaction | OutcomesInnovationResearchQuantitative | MetricsMeasurementStrategyExperiments |



