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| Criterion |  Business Strategy Ansoff Matrix |  Product Strategy ICE Scoring |  Decision Making OODA Loop |  Decision Making Decision Matrix |
|---|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | In dynamic situations, decisions become outdated faster than they can be prepared. The OODA Loop holds observing, orienting, deciding, and acting together as a recurring rhythm so reaction does not slide into inertia. | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. |
Complexitydifferent | Low | Low | Medium | Medium |
Timedifferent | 45-90 min | 30-60 min | 15-60 min je Zyklus | 45-90 min |
Participantsdifferent | 2-8 | 2-8 | 1-8 | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | ICE Table, Top Idea List | Situation Assessment, Decision Loop, Action Updates | Decision Matrix, Scoring Rationale, Selected Option |
Tagsno overlap | GrowthStrategyMarketPortfolio | PrioritizationScoringGrowthDecision | DecisionChangeLearningStrategy | DecisionCriteriaScoringTradeoffs |