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Criterion
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper scorecard with four perspectives, connected objective cards and columns for measures, targets and initiatives.
Business Strategy
Balanced Scorecard
Purposedifferent
The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures.
Complexitydifferent
LowHighLowHigh
Timedifferent
45-90 min1-4 Wochen30-60 minHalber Tag bis mehrere Wochen
Participantsdifferent
2-86-30 Experten2-64-12
Formatdifferent
Workshop + asyncAsyncWorkshop + asyncWorkshop + async
Outputdifferent
Ansoff Matrix, Growth Options, Risk NotesExpert Forecast, Consensus Range, Assumption NotesCounter Metric List, Guardrail DefinitionsBalanced Scorecard, Strategic Measures, Initiative Map
Tags1 shared
GrowthStrategyMarketPortfolio
ForecastingExpertsDecisionStrategy
MetricsMeasurementStrategyExperiments
StrategyMetricsExecution
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